Within the last month, the price had doubled, from 99.00 to 199.00 (but now it's FREE SHIPPING... ??). We had to call there and get some new screws fro ours, and asked Customer Service about the price increase. They said that they are now selling to retailers, who will be selling the product at $199, so they couldn't cut their resellers by underpricing on the web...
I wouldn't expect to see it in Target or anything, but maybe your local "toy" store will be carrying it soon
V